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LIC Uncategorized

LIC India: A Most Valuable Brand Story

Historical Roots and Foundation Life Insurance Corporation of India (LIC) was established in 1956 when the Indian government nationalized the life insurance industry, consolidating over 245 insurance companies and provident societies. This move aimed to ensure that the benefits of insurance reached a wider segment of the population. LIC was founded with the mission of […]

Uncategorized

Asian Paints: A Most Valuable Brand Story

Humble Beginnings Asian Paints was founded in 1942 in a small garage by four friends: Champaklal Choksey, Chimanlal Choksi, Suryakant Dani, and Arvind Vakil. Despite starting with a modest capital, the founders had a clear vision of becoming a leading player in the paint industry. Their entrepreneurial spirit and innovative strategies laid the foundation for […]

Uncategorized

Tata Consultancy Services: A Most Valuable Brand Story

Inception and Growth Tata Consultancy Services (TCS) was founded in 1968 as a division of Tata Sons Limited, part of the Tata Group, one of India’s largest and most respected business conglomerates. Initially focused on providing punched card services to sister companies within the Tata Group, TCS quickly expanded its services to include software development, […]

Saffola Uncategorized

Saffola Refined Oil: A Most Valuable Brand Story

A Vision Rooted in Health Saffola’s journey began over five decades ago when Marico, one of India’s leading consumer goods companies, identified a significant gap in the market for healthy cooking oils. Recognizing the increasing prevalence of heart disease and lifestyle-related ailments, Saffola was launched with a clear mission: to provide Indian households with a […]

Brindavan Group of Institutions WCRC Insights

Brindavan Group of Institutions: Pioneering Academic Excellence and Premier Placements

In the competitive world of higher education, the Brindavan Group of Institutions (BGI) has emerged as a beacon of academic brilliance and career success. Established with a mission to cultivate intellectual curiosity and professional acumen, BGI stands tall among educational institutions, consistently delivering on its promise to prepare students for a dynamic and challenging world. […]

Orient Electric WCRC Insights

Orient Electric – Asia’s Most Promising Consumer Electricals Brand

Orient Electric – Asia’s Most Promising Consumer Electricals Brand The One stop brand for consumer electrical lifestyle solutions. Company: Orient Electric Limited Brand: Orient Electric Industry: Consumer Electricals Country: India Name of MD & CEO: Rakesh Khanna Name of CMO/Director Marketing/ President Marketing: Anshuman Chakravarty The brand proposition SWITCH TO SMART The current touch-points undertaken […]

WCRC Insights

Divyasree: Transforming urban infrastructure

Divyasree: Transforming urban infrastructure Selected as WCRC Transformational Brands 2019 for their transformational development work in urban infrastructure that has impacted consumer lives through innovation and trust   DivyaSree Developers is among the most reputed urban infrastructure providers, with over three decades of solid achievement under its belt. With operations in Bengaluru, Hyderabad and Chennai, […]

WCRC Insights

Transforming NBFC dynamics providing superlative Agri-Loans – SAFL

Transforming NBFC dynamics providing superlative Agri-Loans – SAFL SAFL is transforming farmers’ life and making it “SAFL”, providing financial empowerment that is changing and impacting lives. Category Selected: NBFC SAFL, Sustainable Agro Finance Limited is a unique NBFC in the private sector in India providing agri-loans with a wide and diverse range of financing options […]

WCRC Insights

Amway India: Empowering lives through Transformational Leadership firsts

Amway India: Empowering lives through Transformational Leadership firsts.   Amway has recognized the strong entrepreneurial spirit as their Transformational strategy to create a Top Valuable brand in India. Category Chosen: FMCG Consumer Care Amway India is a wholly owned subsidiary of Amway with headquarters located in Ada, Michigan, USA. Established in 1995, Amway India commenced commercial […]

Too Yumm WCRC Insights

Truly transforming the industry – Too Yumm!

Truly transforming the industry – Too Yumm! Too Yumm has been the most talked about snack brand in 2019. A brand that is transforming the snacking category with its innovation, packaging and superlative positioning. Too Yumm is a brand of the RP-Sanjiv Goenka Group. Category chosen: Baked healthy snacks Company Vision: Inclusive Growth fired by […]

iNurture Education Solutions – India’s Transformational Edtech Brand

iNurture Education Solutions – India’s Transformational Edtech Brand Category Selected: EdTech/ Higher Education   Led by Ashwin Ajila a Transformational Leader, iNurture is truly transforming higher education through innovative models and great leadership values             iNurture powers new-age undergraduate and postgraduate programs of premium Indian and global universities through its […]

Elior India – Transformational Brand 2019

              Elior India – Transformational Brand 2019 Category Selected as Transformational Brand: Food Services  Selected as India’s Transformational Brand 2019, Elior India is an exemplary food services brand that is transforming the food services industry delivering exceptional, high quality and healthy food options. Company Vision: To be the largest […]